Influencer Marketing Trade Body
Oliver Lewis is a seasoned executive with extensive experience in digital strategy and influencer marketing. Currently serving as the CEO and Founder of The Fifth since March 2019, Oliver also holds the position of Co-Chair and Board Member of the Influencer Marketing Trade Body, contributing to the development of the influencer marketing industry. Additionally, Oliver is a member of the Advisory Board for the Influencer Marketing Show and previously served on the Editorial Board at Hello Partner. Oliver's earlier career at News UK spanned nearly a decade with roles including Director of Digital Strategy and Head of Digital, while earlier experience includes positions at The Times. Oliver holds a BSc in Computer Science and Multimedia from the University of East Anglia.
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Influencer Marketing Trade Body
The Influencer Marketing Trade Body is a professional membership organisation dedicated to building a robust, sustainable future for the influencer marketing industry. We are the professional membership body for influencer marketing agencies and influencer marketing platforms. We champion professionalism within the influencer marketing industry by celebrating and sharing best practices. All members are bound by our Code of Conduct, Memorandum of Association and bye-laws so protecting our clients and promoting the reputation of our industry. The IMTB is overseen by a Board of Management. Comprised of senior industry leaders the Board ensures that the IMTB operates in the best interests of its members, the industry and society at large. We consult with our members to ensure they are heard and represented. We then define and articulate that unified voice to politicians, policymakers, publications, and the public.