Mark Picone

Mark Picone serves as the General Manager of the Intent & Demand Business Unit at Informa TechTarget since 2024. Prior to this role, Mark was the General Manager and Senior Vice President of Product for Acquia's Marketing Cloud, where responsibilities included P&L management and oversight of product and engineering functions. Mark's previous experience includes serving as Vice President of Information and Data Services at Adobe, where a significant achievement was the development of the industry-recognized data-driven operating model (DDOM). Additionally, Mark held the position of Senior Vice President of Global Data Product Development at Experian Marketing Services, and prior to that, managed multiple data units and generated substantial revenue as Group Managing Director and Chief Technology Officer at Harte-Hanks. Mark holds an MBA in Finance from Drexel University and a BA in Computer Science with a minor in Math from Temple University.