Anita Searls

Anita Searls is an experienced professional in the insurance and financial services sectors, currently serving as Head of Insurance at ING Australia since July 2021. Prior to this role, Searls spent over a decade at ANZ in various leadership positions, including Programme Lead for Consumer Credit Insurance projects, Senior Manager for Direct Distribution, Remote Advice, and Direct & Digital Sales, focusing on sales strategy, customer experience, and risk management. Searls also held positions at ING Australia and Westpac, as well as a significant role in brand and communications at J.P. Morgan Asset Management. With a strong background in strategic development and project implementation, Searls has a proven track record in driving growth and best practices in the insurance industry. Educational background includes studies at the University of Southampton.