Gina Hunt

Group Director, Partnerships at Initiative

Gina Hunt is an experienced media professional specializing in video partnerships, currently serving as Group Director of Partnerships at Initiative since February 2019. In this role, Gina has worked with major clients such as Carnival Cruise Line. Previously, Gina held various positions focused on video partnerships at Initiative, including Director and Associate Director, and managed video partnerships for clients like LEGO and IHOP. Prior experience includes serving as Supervisor of Video Investment at Hearts & Science for Procter & Gamble and as a National Broadcast Negotiator at MediaCom for Subway Restaurants and Volkswagen. Gina began their career at Mindshare as an Assistant Media Buyer, working on campaigns for Boehringer Ingelheim, Campari Group, and Booking.com. Gina earned a Bachelor of Arts in Film and Media Studies with a focus on Writing from Lafayette College.

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