Joe Marcoux

Joe Marcoux is an accomplished marketing professional with extensive experience in creative leadership across various reputable agencies. Currently serving as SVP, Group Creative Director at Inizio Evoke since December 2023, Joe previously held the same title at ConcentricLife, where successful campaigns for Novo Nordisk’s Wegovy achieved notable sales growth and engagement metrics. Joe's tenure at Arnold Worldwide saw the elevation of Dupixent from fifth to first in the market through innovative campaign strategies. With roles at HAVAS LYNX, MedThink Inc., Ignite Health, Euro RSCG Life, PRISM Marketing Communications, and G2 Worldwide, Joe has consistently proven expertise in driving creative excellence and brand success across diverse platforms in the healthcare industry.