Cyrille Lartigue currently holds the position of National Sales Director at innocent drinks since May 2023 and serves as an Associé at Time for the Planet, an initiative aimed at raising 1 billion euros to combat climate change. Prior to these roles, Cyrille was Head of Retail at INFARM and Director of Sales at Vita Coco, overseeing brand distribution and strategy. Cyrille's extensive experience includes being Commercial Director at Gü Puds, where responsibilities encompassed overall P&L management and team leadership, as well as significant negotiations with major accounts. Previous roles also include Regional Director at Lindt & Sprungli, where Cyrille managed a substantial regional team and financial targets, and Category Manager, focusing on promotional strategies. Cyrille began a career in marketing as a Consultant at The Nielsen Company, providing market analyses and marketing recommendations for various clients. Education includes a Diplôme Niveau IV in Commercial Management in Agro-Food from TECOMAH.
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