Mayya Marinova is an experienced Category Manager at innocent drinks since February 2016, specializing in business plan construction to drive sales growth and market share for the brand. Mayya has expertise in the chilled juice category, focusing on trade marketing, product listings, and customer performance analysis. Previous roles at innocent include Junior Key Account Manager and Field Sales Coordinator, with responsibilities in commercial strategy implementation and client relationship management. Earlier experience includes a position as Junior Sales Representative at General Mills, managing brand presence in key retail locations. Mayya holds multiple degrees from the University of Paris I: Panthéon-Sorbonne and a Master of Science from OMNES Education, enhancing expertise in business, management, and international trade.
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