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Melissa Banuelos

Product Manager / Project Manager / Brand Manager at Innovative Hearth Products

Melissa Banuelos is an experienced marketing professional with a robust background in product and brand management. Currently serving as Channel Marketing Manager at Makita U.S.A., Inc. since August 2018, Melissa previously held multiple roles at Innovative Hearth Products, starting as a Marketing Manager and progressing to Product Manager, Project Manager, and Brand Manager. This role involves managing product lines throughout their life cycle, identifying market needs, and leading cross-functional teams to develop new products. Prior experience includes positions as Marketing Coordinator at FMI Products, HR Coordinator at DESA, and HR Assistant at DESA, along with an early career as a Photographer at Rugby Action Photo. Melissa holds a Bachelor’s Degree in Business Administration and Human Resources Management from California State University-Long Beach.

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