Innovid
Yifat Cooper has a diverse work experience in the field of HR. Yifat is currently working at Innovid as the Senior Director of HR since August 2022. Prior to this, they held the position of Director of HR starting from January 2020. Yifat also served as the HR Manager at Innovid from January 2018. Yifat began their career at Innovid as an HR Specialist in July 2016, where they played a key role in creating innovative video experiences for advertisers.
Before joining Innovid, Yifat worked as the HR & Operations Manager at SEISEI- Essentinal Creativity from March 2015 to April 2016. In this role, they managed human resources and operations for the company.
Yifat's early work experience includes a role as Director at "Access For All" program - Tel Aviv University. From July 2012 to September 2014, they led the program, which aimed to provide access to education for disadvantaged populations.
Overall, Yifat Cooper has a solid background in HR with progressive roles and diverse responsibilities.
Yifat Cooper pursued their education at Tel Aviv University. From 2009 to 2012, they completed their Bachelor's degree in Psychology and Management. Following that, they enrolled in the university's Master of Business Administration (MBA) program, specializing in Organizational Behavior Studies, which they completed from 2013 to 2015.
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Innovid
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Innovid powers connected TV (CTV) advertising streaming, personalization, and measurement for the world’s largest brands. Through a global infrastructure that enables data-driven personalization, real-time decisioning, scaled ad serving, and accredited measurement, Innovid offers its clients and partners streamlined solutions that optimize the value of advertising investments across screens and devices. Innovid is an independent platform that leads the market in CTV innovation, powered proprietary technology and exclusive partnerships designed to fuel the future of TV advertising.