JB

Jeffrey Brooks

Chief Marketing and Sales Officer at Innowi Inc.

Jeffrey Brooks has a diverse and extensive work experience in various companies and roles. Jeffrey started their career as the Director of Advertising at National Hockey League Services, where they spearheaded sales, marketing, and licensing efforts. Jeffrey then joined Sony Corporation of America, where they held multiple positions, including Senior Vice President of Marketing and Vice President of Marketing, Advertising & Promotion. At Sony, they implemented breakthrough marketing strategies and successfully launched various consumer and B2B products.

After Sony, Jeffrey became the Vice President of Brand Management at Digital Equipment Corporation, where they secured strategic partnerships and transitioned the company's perception as a proprietary product company to an open enterprise solutions provider. Jeffrey later served as the Chief Marketing Officer at Bay Networks/Nortel Networks, where they achieved significant revenue growth by launching new networking hardware and software solutions.

Jeffrey then joined Marconi, plc as the Chief Marketing Officer, driving industry leadership through rebranding and repositioning efforts. Jeffrey later served as the Chief Marketing Officer at Brocade Communications, where they restructured global marketing and increased revenues in the storage industry.

In 2003, Jeffrey became the Chief Marketing Officer at EFI, a global provider of digital printing technologies. Jeffrey led strategic planning, market research, branding, and marketing operations, and established an "accountability" framework for product launches.

In 2006, Jeffrey co-founded Napa Technology, a startup venture in the wine industry. Jeffrey secured angel investor funding and developed patented dispensing systems and software solutions.

Currently, Jeffrey is the Chief Marketing and Sales Officer at Innowi Inc., a leader in mobile hardware design and mobile commerce solutions. Jeffrey brings their extensive experience in global marketing, business development, and branding to the company. Jeffrey is responsible for leading Innowi's 2017 initiative, the launch of ChecOut m, the world's first mobile POS solution integrating powerful payment, POS, and BI management applications.

Additionally, Jeffrey also worked as a Strategic Advisor at Innowi and held leadership positions at other companies like EFI, Brocade Communications, Marconi, plc, and Bay Networks/Nortel Networks.

Jeffrey Brooks attended Harvard University from 1992 to 1993, where they pursued an Advanced Management degree with a focus on Business. Prior to that, they studied at the Rochester Institute of Technology, where they earned a Bachelor of Science degree. Additionally, they obtained an MBA in Business-Marketing from Temple University.

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Previous companies

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Timeline

  • Chief Marketing and Sales Officer

    July, 2015 - present

  • Strategic Advisor

    January, 2015