Alla Zarifyan has a diverse work experience that spans over different industries and roles. Alla started their career as a Science Information Specialist at Jacob, Medinger & Finnegan LLP, where they assisted attorneys by constructing scientific arguments and maintaining a relevant scientific publication database. Alla then worked as an Associate Medical Writer at Acumed / KnowledgePoint360 Group LLC, where they gained experience in medical writing.
After that, Zarifyan joined Springer Healthcare as an Editorial Project Manager, where they conducted research on biotechnology and pharmaceutical trends, developed business proposals and marketing presentations, and managed the production of specialized digital and print products for healthcare professionals and patients.
Zarifyan then became a self-employed Medical Communications Consultant, working with various clients such as the Harper Cancer Research Institute, Paramount Oncology Group, and Advanced Fertility Center of Texas. In this role, they created content for professional and general audiences, managed digital and print product development, and provided solutions based on client needs.
Alla then joined Invitae, starting as a Marketing Communications Lead, where they managed a creative team and provided strategic support to marketing managers. Alla later transitioned to the role of Marketing Project Manager, supporting the entire marketing team and becoming an expert in marketing and sales enablement tools. Finally, they served as the International Marketing Communications Lead - EMEA, working closely with marketing managers worldwide on strategic planning, lead generation, marketing campaign development, and product launches.
Currently, Zarifyan is poised to start a new role as the Marketing Director at Intechnic. Overall, their work experience showcases their versatility and expertise in marketing, project management, content creation, and strategic planning.
Alla Zarifyan has a Bachelor of Science degree with Distinction in Research in Molecular and Cell Biology from Cornell University. Alla also has a Master of Science degree from the Weill Cornell Graduate School of Medical Sciences. In addition to their academic qualifications, Alla Zarifyan holds certifications in HubSpot Marketing Software and Inbound Marketing, which were obtained in November 2022 from HubSpot.
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