Ana Paula Larios Madrid

Ana Paula Larios Madrid is a skilled brand strategy analyst at Interbank since August 2022, specializing in enhancing brand equity and leading branding projects. Previous experience includes a role as a marketing inbound SDR at Buk, where responsibilities included generating demo opportunities and managing CRM for lead conversion. Ana Paula also worked at Belcorp in various capacities, notably as a channel marketing assistant, where a referral marketing strategy resulted in a 60% increase in new consultant acquisitions. Ana Paula holds a Bachelor of Science in Business Administration from the University of London and is pursuing a diploma in Marketing and Communication of Fashion and Luxury.