Gideon Schmerling

Gideon Schmerling has amassed a considerable amount of work experience in various high-profile positions. Gideon began their career as a correspondent for Maariv in 1996 and later held spokesperson roles at the Knesset and the Municipality of Jerusalem. Schmerling then became the Head of the National Information Directorate of the State of Israel and P.M Spokesperson at the Office of the Prime Minister in 2010. Gideon was responsible for managing media relations for the Prime Minister and the Government of Israel, along with coordinating media relations for various security agencies. In 2011, Schmerling joined the Tel Aviv Yafo Municipality, where they formulated and managed the city's personalized smart resident card, known as the "DigiTel" card. Gideon also oversaw the municipality's public relations network, website, social media, advertising, and branding efforts. Schmerling later served as a Special Advisor to the Prime Minister on COVID-19, where they managed media and public information operations during the first wave of the pandemic in 2020. Most recently, they became the Deputy Director General of Marketing and External Relations at the International Fellowship of Christians and Jews in 2021. Throughout their career, Schmerling has demonstrated expertise in media relations, marketing, and strategic communication.

Gideon Schmerling has a diverse education history. In 1992, they enrolled at The Hebrew University of Jerusalem and pursued a Bachelor's degree in Communication and Geography, completing it in 1997. Moving forward, they attended Harvard University in 2017 as part of the Wexner Foundation program, focusing on Wexner Foundation program studies. Then, in 2019, they became an exchange student at the University of Zurich, specializing in Betriebwirtschaft. Additionally, in 1998, Gideon pursued an MBA degree at The Hebrew University of Jerusalem, focusing on Business Administration and Management, which they completed in 2002. Lastly, they undertook a B1 level course in German Language and Literature at the Goethe Institute, although no specific years are given for this experience.