Ana Finiello Vila

Senior Consumer Insights Manager at IFF

Ana Finiello Vila is a seasoned Senior Consumer Insights Manager with extensive experience in the consumer goods industry, currently holding a position at International Flavors & Fragrances since May 2021. Prior roles include managing consumer insights for Surface and Air Care categories at Firmenich from September 2015 to May 2021, where Ana was responsible for building consumer knowledge to drive fragrance and marketing developments. Earlier experience encompasses global and regional insights roles at companies such as RB, Unilever, Kantar Worldpanel, and Ipsos, focusing on identifying consumer needs and guiding brand strategies through qualitative and quantitative research methodologies. Ana holds a degree in sociology from the University of Buenos Aires and completed a program at London Business School in 2020.

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