David Herren

David Herren has extensive experience in the field of communications and content licensing, currently serving as the Head of Originals and Content Licensing for Television and Marketing Services at the International Olympic Committee since 2006. Herren has been instrumental in overseeing the global licensing and distribution of Olympic content, developing commercial strategies for original productions, and managing cross-platform brand campaigns. Previous roles at the IOC include Head of Images Service and Head of Images Sales and Promotion, where Herren contributed to the creation and servicing of visual assets, ensuring alignment with corporate objectives. Prior to joining the IOC, Herren held positions at Orange, Touring Club Suisse, and Etu.ch, focusing on marketing, project management, and digital initiatives. Herren's educational background includes advanced studies in strategy execution and organizational leadership from IMD and the University of Lausanne.