Heather Street

Vice President, Brand & Marketing Activation at International

Heather Street is a seasoned marketing professional with extensive experience in brand strategy and marketing activation. Currently serving as Vice President of Brand & Marketing Activation at Navistar Inc since May 2017, Heather oversees comprehensive marketing strategies aligned with business unit goals and has significantly developed foundational marketing operations and digital marketing initiatives. Previous roles at Navistar included Senior Director, where Heather led major marketing efforts during a critical rebranding phase, and Director of Integrated Marketing and Brand Strategy, managing cross-channel marketing for various truck categories. Heather has also held pivotal positions at HERE Technologies, Starcom Worldwide, and BBDO Worldwide, demonstrating a strong track record in integrated marketing communications and media planning. Heather holds a Bachelor’s Degree in Advertising Management and General Business from Drake University.

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