Dawn Henson

VP, Global Marketing at Ionis Pharmaceuticals

Dawn Henson is the VP of Global Marketing at Ionis Pharmaceuticals. Dawn has over 17 years of experience in the pharmaceutical industry, including previous positions at Pfizer. As Team Lead for the DM Agile Team, they managed a 7-person team and was responsible for the team's performance and results.

During their time at Pfizer, they were able to successfully maximize the LOE brand performance, which resulted in an upside of over $10 million. Additionally, they headed the global HCP and consumer campaign, which drove patients to ask for the brand and better understand that quality is worth the price.

Her experience and success in designing pricing strategy sensitivity models and frameworks has allowed their to be successful in mitigating reference price erosion and maximizing profitability and market nimbleness.

Dawn Henson has an MBA in Marketing from Concordia University and a Bachelor of Science (B.Sc.) in Biology/Biological Sciences, General from Bishop's University. Dawn also has a certification from LinkedIn in The Six Morning Habits of High Performers.

Dawn Henson reports to Brett P. Monia, CEO. Some of their coworkers include Max Moore - VP, Manufacturing/Operations, C. Frank Bennett - EVP, Chief Scientific Officer, and Ewa Karwatowska-Prokopczuk - VP, Cardiovascular Medicine.

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  • VP, Global Marketing

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