Vivek Gidhwani is a seasoned lead generation professional currently serving as a Sr. Lead Generation Executive at ioVista, a digital commerce agency, since February 2020. In this role, Vivek develops and executes lead generation strategies to enhance sales revenue and brand visibility while managing a team of five specialists. Responsibilities include conducting market research, collaborating with the marketing team on campaigns, and optimizing processes for increased efficiency and ROI. Prior to this position, Vivek worked as a Lead Generation Executive at ioVista and as a Research Analyst at Only B2B from April 2019 to January 2020, focusing on lead generation, data analysis, and company profiling.
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