IPG Mediabrands
Adam Gilbert serves as Executive Vice President of Global Investment Product and Operations at IPG Mediabrands, with a tenure beginning in April 2014. A senior leader in agency investment strategy, Adam oversees a centralized team of nearly 700 professionals, driving investment priorities and commercial optimization across multiple agencies. Notably, Adam developed the first bottoms-up global media spend forecasting platform for IPG Mediabrands, achieving rapid adoption within 150+ clients. Previously, Adam held key roles in transformation and operations, digital strategy, and partnerships at Initiative, demonstrating expertise in revenue generation, operational efficiency, and digital transformation. Prior experiences include significant positions at Omnicom Media Group and Quartz, with an educational background consisting of an MBA from The University of Chicago Booth School of Business and a Bachelor’s degree from DePauw University.
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IPG Mediabrands
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Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). Mediabrands manages approximately $40 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM and Initiative and through its award-winning specialty business units Reprise, MAGNA, Orion Holdings, Rapport, Healix and the IPG Media Lab.