Nidhi Shetty

Nidhi Shetty is a skilled data analytics professional with extensive experience in the field, currently serving as a Senior Associate at IPG Mediabrands since July 2025. Previously, Nidhi held the position of Associate Manager at Media.net from January 2020 to July 2025, where contributions to analytics projects led to significant reductions in churn and enhancements in customer retention. Nidhi also developed dashboards that streamlined reporting and improved data accuracy. Prior experience includes serving as a Campaign Analyst at ReachLocal India, achieving reductions in CPA and increases in campaign efficiency, and as a Senior Research Analyst at Directi, where Nidhi analyzed web traffic and user behavior to optimize site performance. Nidhi holds a Bachelor’s Degree in Computer Engineering from Shree L. R. Tiwari College of Engineering.