IPG Mediabrands
Penny Chow serves as the Managing Director at Taiwan IPG Mediabrands since July 2022, overseeing strategic direction, operations, and growth initiatives within one of Taiwan's leading media and marketing communication networks. With significant expertise in strategic leadership, Penny has led the development and execution of innovative strategies to enhance market presence and drive revenue growth. Additionally, since February 2017, Penny has simultaneously held the role of Managing Director for Mediabrands Content Studio and SOCIETY, expanding the agency's reach to Taiwan and establishing a cross-border hub with Hong Kong. Previous leadership positions include Managing Director of Reprise Digital and various roles at Ogilvy & Mather and McCann Worldgroup, focusing on major FMCG and property accounts. Penny holds a Bachelor's degree in Public Relations and Advertising from Hong Kong Baptist University and has studied Japanese in Japan.
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