iRobot
Marylou McGinley is a seasoned marketing professional with extensive experience in brand strategy and product marketing, currently serving as Senior Manager of Global Product Marketing for Digital Products & Services at iRobot since July 2016. In this role, Marylou leads go-to-market strategies, facilitating product innovation and lifecycle management for Roomba robot vacuums while overseeing messaging and creative asset development for multiple product launches. Prior positions at iRobot include Manager of Brand & Creative Strategy and Marketing Services Manager, where responsibilities encompassed brand stewardship and managing marketing activities in alignment with global strategies. Earlier experience includes working as an Account Executive at pep, LLC., focusing on in-store merchandising displays for major products, and as an Account Coordinator at Avid Marketing Group, managing coupon marketing campaigns for Diageo Americas, Inc. Marylou holds a Bachelor of Science in Business Administration with a focus on Marketing from Southern Connecticut State University.
iRobot
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iRobot®, the leading global consumer robot company, designs and builds robots that empower people to do more both inside and outside of the home. iRobot created the home robot cleaning category with the introduction of its Roomba® Robot Vacuum in 2002. Today, iRobot is a global enterprise that has sold more than 31 million robots worldwide. iRobot's product line, including the Roomba and the Braava® family of mopping robots, feature proprietary technologies and advanced concepts in cleaning, mapping and navigation. iRobot engineers are building an ecosystem of robots and technologies to enable the smart home.