Jennifer Carolina Castro Díaz is an experienced marketing professional with a focus on integrated campaign execution and project management. Currently serving as the Marketing Coordinator for Colombia and Ecuador at iShop, a premium Apple reseller, Jennifer leads 360-degree campaigns emphasizing performance and branding across digital and traditional media. Prior experience includes working as a Project Manager at Ipsos Colombia, where Jennifer managed quantitative and qualitative projects aimed at product innovation for notable companies, and as a Business Executive at GfK, generating actionable insights for technology retailers. Jennifer's educational background includes advanced studies in Marketing and Digital Advertising from Universidad Nebrija and Universidad de Los Andes, alongside a professional degree in Marketing from Fundación Universitaria Konrad Lorenz.
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