Snigdha Gupta is an experienced professional in strategy and business development, currently serving as the Strategy and Business Development Head at iSON Group Africa since March 2021. Prior to this role, Snigdha held the position of Strategy and Business Development Lead at Atome for a brief period in 2020, specializing in Buy Now Pay Later solutions. Snigdha's career at iSON Group Africa began with roles as a Senior Executive and Executive from July 2015 to July 2019. Early experience includes internships at IBM, Zamil Infra Pvt. Ltd., EY, and U2opia Mobile, focusing on sales, business development, and advisory. Snigdha holds an MBA in Strategy, Luxury Management, and Change Management from London Business School (2019-2021) and a BS in Business Administration with concentrations in Finance and Marketing from Questrom School of Business, Boston University (2011-2015).