Lennart Fittkau-Koch

Chapter Lead Customer Insights at ista

Lennart Fittkau-Koch is an experienced professional in the field of data analytics and customer insights, currently serving as Chapter Lead Customer Insights and Senior Data Analyst at ista since July 2020. Prior to this role, Lennart worked as a Digital Analytics Developer at innogy.C3 GmbH, where responsibilities included coordinating external agencies for data consolidation and optimizing conversion journeys through tracking and analysis of web, campaign, and social media KPIs. Earlier experience includes a research internship at innogy SE focused on enhancing communication strategies using psychological concepts, and project leadership at ResearchNed. Lennart holds a Master of Science in Psychology, an Honours programme in Psychology, and a Bachelor of Science in Psychology, all from Radboud University.

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