Cindy Cheung

Head Of Global Marketing, Makeup & Hallmarks at IT Cosmetics

Cindy Cheung has a diverse work experience in the beauty and skincare industry. Cindy is currently working as the Head of Global Marketing for Makeup & Hallmarks at IT Cosmetics since January 2023. Prior to that, they held the position of Head of Global Marketing, Skincare & Hallmarks at the same company from March 2022 to January 2023.

Before joining IT Cosmetics, Cindy worked at L'Oréal where they held the role of Vice President, Global Marketing, US Skincare from January 2020 to March 2022. Cindy was responsible for leading marketing and innovation strategies for the L'Oreal Paris brand in the US, utilizing insights from EU and China markets. During their time at L'Oréal, Cindy also served as AVP Global Marketing, Skincare - L'Oreal Paris USA from May 2015 to December 2019.

Cindy's experience also includes working at SkinCeuticals as AVP Global Marketing & Product Development from January 2015 to May 2015 and Director Global Marketing & Product Development from February 2013 to January 2015. At SkinCeuticals, they led global strategy and development of core brand pillars, including research on pollution's impact on skin and the preventive benefits of topical antioxidants.

In addition, Cindy has worked at Strivectin Operating Company as Director, Global Marketing from June 2011 to February 2013, Peter Thomas Roth Clinical Skin Care as Manager, Product Marketing & Development from September 2008 to June 2011, Steve & Barry's as Manager - Beauty Division from July 2007 to September 2008, and Avon Products as an Intern from June 2005 to April 2007.

Cindy started their career as an Intern at Merrill Lynch in 2005, and prior to that, they worked as an Intern at ZOOZOOM.com in 2004 and volunteered at NY Downtown Hospital from 2001 to 2003. Overall, Cindy's work experience showcases their expertise in global marketing, product development, and strategy in the beauty and skincare industry.

Cindy Cheung has obtained a Bachelor's degree in Psychology & Economics from Columbia University. Prior to that, they attended Stuyvesant High School, but no specific degree or field of study information is available for that period.

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Previous companies

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Timeline

  • Head Of Global Marketing, Makeup & Hallmarks

    January, 2023 - present

  • Head Of Global Marketing Skincare Hallmarks

    March, 2022