Pierluigi Paparella

CRM Digital Marketing Manager at Italiaonline

Pierluigi Paparella has extensive experience in digital marketing and IT management, serving as CRM Digital Marketing Manager at Italiaonline since May 2001, focusing on Big Data analysis, customer value management, and marketing automation, while also developing expertise in privacy compliance since 2018. Previously, Pierluigi held the position of IT Manager, leading a team of 20 in high-traffic web projects, and worked as a Senior Consultant at AtosOrigin and Gruppo Formula, CSF. Pierluigi holds a degree in Computer Science from Università degli Studi di Bari, earned between 1990 and 1996.

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