Itzy Ritzy
Cindy Boor has extensive experience in product development and project management in the toy industry. Cindy began their career at Learning Curve Brands, Inc./RC2 as a Project Manager for their Thomas the Tank Engine line from 2000 to 2003. Cindy then joined Infantino in 2005 as a Senior Project Manager, where they managed the product development life cycle for approximately 85 toys annually. During their time at Infantino, they handled a wide range of products, from softlines to electronic hardlines, and acted as a liaison between Asian manufacturers and US offices. In 2017, they transitioned to Itzy Ritzy, where they initially served as a Senior Project Manager before being promoted to the role of Vice President of Product Development in March 2022.
Cindy Boor attended Butler University from 1990 to 1994, where they earned a Bachelor of Science (BS) degree in Finance with a focus on General Finance. Cindy also obtained a Bachelor's degree from the Lacy School of Business at Butler University during the same time period, specializing in Finance.
Itzy Ritzy
Itzy Ritzy is a community driven, industry leading omni-channel brand, focused on innovative, on-trend baby products for Millennial and Gen Z parents, delivering a sense of identity and a supportive community through their parenting journey. Launched in 2007 by Kelly Meyer Douglas and Brian Douglas, Itzy Ritzy offers a diverse portfolio of products that span multiple categories including diaper bags, toys, pacifiers, teethers, and other must-have baby related products. Itzy Ritzy’s vision is to support new parents through the journey of parenting with innovative, coveted products and a welcoming community. The company sells its products direct-to-consumer through www.itzyritzy.com, Amazon.com, and has chainwide placement at 1800 Target stores, 3500 Walmart Stores, and thousands of other national and specialty retailers. Headquartered in Naperville, IL, the company has more than 50 employees. Itzy Ritzy has experienced significant and profitable growth. In April 2021, Itzy Ritzy received a strategic investment from TZP Group, a New York-based growth capital fund known for partnering with entrepreneurs to build successful companies. Learn more about Itzy Ritzy: www.itzyritzy.com Check out our vibe: www.instagram.com/itzyritzy