Mark Ferguson

Director, Americas Growth Marketing at Ivanti

Mark Ferguson has a diverse work experience spanning multiple industries. Mark currently holds the position of Director, Americas Growth Marketing at Ivanti since January 2021. Prior to this, Mark was a member of RevGenius, a group of revenue-generating sales and marketing professionals, starting from December 2020.

In 2020, Mark worked for Avid as a Senior Global Demand Manager - Enterprise. Mark was responsible for creating and executing awareness campaigns for enterprise solutions, collaborating with the content team and leading the Integrated Marketing Planning team.

From 2010 to 2020, Mark served as a Senior Marketing Manager - Area Field Marketing at Iron Mountain. Mark developed and executed business solution campaigns, managed a team, and led an integrated global campaign approach.

Before that, Mark worked as a Field Marketing Manager at Sun Microsystems from 2007 to 2010. Mark collaborated with sales management to target key audiences, created sales tools and campaigns, and managed the budget and regional events.

Mark's earlier experience includes working as the Director of Marketing at Padcom, Inc. from 2000 to 2006, where they developed brand awareness and managed strategic planning. Mark also served as the Training and Documentation Manager at Padcom, Inc. from 1999 to 2000, creating training programs and conducting market research.

Prior to their time at Padcom, Inc., Mark was the Energy Education Team Leader at 1 Energy Fund, Inc. from 1998 to 1999. Mark managed a training team and developed consumer outreach programs for electric utilities.

Mark's earliest work experience was as a Teacher at Upper Perkiomen School District from 1987 to 1997. Mark taught various courses, managed contract negotiations, and coached several swimmers and divers.

Overall, Mark Ferguson has a solid background in marketing, sales, and education, with experience in leadership roles and a strong focus on campaign development and execution.

Mark Ferguson has a Master of Arts degree in History and International Relations from Lehigh University. Prior to that, they obtained a Bachelor of Arts degree in History with a emphasis in Religion/Philosophy from Muskingum University. In addition to their academic achievements, Mark also holds certifications in Effective Product Marketing from the Pragmatic Marketing/Institute and in Executive Education from the Sun Microsystems Marketing Business Academy at Georgetown University.

Links

Timeline

  • Director, Americas Growth Marketing

    January, 2021 - present

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