Salam Bou Karroum has a diverse background in marketing and management roles. Most recently, they served as a Marketing Manager at Ivanti, overseeing the growth marketing strategy for the Middle East region. Prior to that, Karroum worked as a Marketing Manager at Shorelight Education, where they developed marketing and digital strategies for multiple regions. Additionally, they held the position of Marketing Manager at Magnolia Restaurant Management, leading various marketing activities to enhance awareness and business. Earlier in their career, Karroum worked as a Senior Account Manager at Young & Rubicam, managing key accounts and maintaining client relationships. They also gained experience as an Account Manager at Drumbeat Marketing Management, where they implemented strategic planning and marketing campaigns. Throughout their career, Karroum has demonstrated skills in advertising, events, public relations, social media, SEO, SEM, and data analytics.
Salam Bou Karroum obtained a Bachelor's degree in Management Information Systems (MIS) from the Lebanese International University, where they studied from 2002 to 2006. In addition to their formal education, Salam also obtained several certifications. They became a CIM Affiliate Studying Member through the Chartered Institute of Marketing in November 2022. Salam also completed the Snapchat Essentials certification from Snap Inc. in May 2022. They obtained certifications in Creating Success from Failures from LinkedIn in November 2021 and in Growth Hacking Foundations from LinkedIn in May 2020.
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