Oluwatobi A.

Co-Founder & CEO at ivorypay

Oluwatobi A. has a diverse work experience in various roles and industries. In 2019, they co-founded Uptrend Africa and held the position of Co-Founder until 2023. During this time, they also served as the Head of Growth and Community at Commonwealth Labs from January to June 2019. Prior to these roles, Oluwatobi worked as the Marketing Manager for Africa at CryptoLocally from January 2018 to December 2019.

In 2020, Oluwatobi joined Lagos Business School, Pan-Atlantic University as a Business Intelligence Specialist, where they stayed until November 2021. Following that, they held the position of Senior Marketing Manager at Amberfi from January 2021 to January 2022. In the same year, they became the Head of Growth at Vault Hill from January to December 2021.

Most recently, Oluwatobi started their own venture as the Co-Founder and CEO of ivorypay in 2022. This summary highlights their experiences in leadership, marketing, growth, and business intelligence across different companies and sectors.

Oluwatobi A. has a diverse education history. In 2012, they began their educational journey at Obafemi Awolowo University, where they pursued a Bachelor of Science degree in International Relations. They successfully completed their undergraduate studies in 2016. Following this, Oluwatobi A. went on to pursue a Master's degree in International Relations at the same institution, starting in 2018 and finishing in 2020.

In terms of further education and professional development, Oluwatobi A. has pursued various certifications and courses. In 2018, they obtained the Google Digital Garage certification from Google. The following year, they obtained certifications in Google Tag Manager Fundamentals and Advanced Google Analytics. In 2019, they completed certifications in Content Marketing, Email Marketing, and Social Media Marketing from HubSpot Academy.

In 2020, Oluwatobi A. expanded their knowledge in the field of marketing with certifications from IE Business School. They completed courses in Brand and Product Management, as well as Integrated Marketing Communications, which focused on advertising, public relations, and digital marketing. Additionally, they completed a course on Consumer Neuroscience & Neuromarketing at Copenhagen Business School in the same year.

Oluwatobi A. has also obtained several certifications from various institutions. These include the Growth Marketing certification from TestDome in 2021, the Technical Support Fundamentals certification from Google in 2020, the EF SET Certificate from EF Standard English Test in 2020, the Digital Transformation Specialist Certification from Boston Consulting Group (BCG) in 2020, and the Customer Service Excellence certification from Stern & Kay Consulting in 2020. They also obtained Google Ads certifications in Display, Search, and Video in 2020.

Lastly, in 2022, Oluwatobi A. joined CIM (The Chartered Institute of Marketing) and became a member, further enhancing their marketing expertise.

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