Kai Chuan

Senior Insights Strategist at IW Group

Kai Chuan has a diverse work experience spanning various roles and industries. They began their career as a Freelance Video Producer at Citadel Outlets in 2014. They also served as an Assistant Manager at Emack and Bolios from 2015 to 2017. In 2015, they joined Hashtag NYU as a Digital Media Intern, where they curate content and produce videos for social media platforms. Kai Chuan also worked as a Development Intern at Symbolic Exchange in 2016, assisting with script reading and production research. In 2017, they returned to Citadel Outlets as a Freelance Video Producer. From 2018 to 2018, they worked as a Gallery Assistant at the Whitney Museum of American Art. Since 2019, Kai Chuan has been working at IW Group, starting as an Associate Content Producer and progressing to Content Producer and Social Media Strategist. Currently, they hold the position of Senior Insights Strategist at IW Group. In various roles at IW Group, they have led and managed marketing campaigns, produced digital content, and developed social media strategies on multiple platforms.

Kai Chuan completed their Bachelor of Fine Arts (B.F.A.) degree in Film and Television at New York University from 2014 to 2017. Prior to that, they obtained their High School Diploma from Chino Hills High School, between 2010 and 2014. Additionally, Kai Chuan has acquired several certifications: Integrated Marketing Communications (Advertising, PR, Digital Marketing) from IE Business School in September 2021, Social Media Advertising from the University of Colorado in September 2021, and a Course Certificate in Fundamentals of Graphic Design from the California Institute of the Arts in October 2018.

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Timeline

  • Senior Insights Strategist

    June, 2022 - present

  • Content Producer, Social Media Strategist

    August, 2020

  • Associate Content Producer

    January, 2019

  • Freelance Producer

    January, 2017