Edith Liu

Digital & Ecommerce Director at IWC Schaffhausen

Edith LIU is an experienced professional with a background in digital marketing, public relations, and communication. With a strong track record in leading strategic planning and implementing marketing initiatives, Edith has worked with prestigious companies such as IWC Schaffhausen, Ruder Finn, and FleishmanHillard. Edith has managed various high-profile clients in the fashion, jewelry & watch, and wine & spirit industries, showcasing their expertise in PR strategies, celebrity management, and e-commerce. With a solid educational background in business administration and digital marketing, Edith continues to excel in their role as a Digital & Ecommerce Director.

Links

Previous companies

Ruder Finn logo

Timeline

  • Digital & Ecommerce Director

    April, 2021 - present

  • Associate Digital & Communication Director

    April, 2019

  • Senior PR & Communication Manager

    August, 2015