Marlize Wedderburn

Head Of Franchise Performance - Middle East And Africa at IWG

Marlize Wedderburn currently serves as the Head of Franchise Performance for the Middle East and Africa at IWG plc, a position held since October 2016, where responsibilities include liaising with franchise partners to enhance sales, marketing efforts, and operational excellence. Previous roles at IWG include City Team Lead Community Manager and Operations Manager, focusing on maximizing revenue and providing client tours. Prior to IWG, Marlize worked at Regus as General Manager & Coaching General Manager, managing the entire sales cycle and building client relationships to increase revenue. Earlier experience includes positions at Sahara Computers, Intercontinental Johannesburg Sandton Towers, and Emerald Resort and Casino, where Marlize excelled in guest relations and public relations roles, contributing to various marketing and promotional activities. Educational background includes attendance at Transvalia.

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