Alexandra S.

Alexandra S. has a diverse work experience spanning over a decade. Alexandra most recently worked as a Strategy Director at Jack Morton Worldwide starting in 2021. Prior to this, they held the same position at Deloitte from 2018 to 2021, where they led brand and comms strategy projects, developed customer segmentation, and created communications strategies for various clients.

Before their time at Deloitte, Alexandra worked as a Social Media Marketing Consultant for a brief period in 2018. Alexandra also served as a Senior Strategist at POP from 2016 to 2018, where they contributed to strategy development.

Alexandra has also worked at Genuine as a Digital Strategist, Social Content Manager, and Digital Media Strategist from 2014 to 2016. During their time at Genuine, they worked on digital strategy, managed social media content, and implemented digital media campaigns.

In 2012, Alexandra began their advertising career as a Business Analyst at Gupta Media, managing media spend and optimizing campaigns for clients in the music industry. Alexandra also trained new hires and an intern during their time there.

Prior to their career in advertising, Alexandra gained experience as an Editorial Intern at TNT Magazine, a Marketing Intern at Boston Magazine, and as a Communication Intern at Massachusetts General Hospital. Alexandra also served as a Co-Host of WTBU News at WTBU radio station.

Overall, Alexandra S. has a strong background in strategy development, brand and comms strategy, customer segmentation, social media marketing, digital strategy, and media management.

Alexandra S. obtained a B.S. in Print Journalism with a minor in Philosophy from Boston University. In 2019, they attended a course in Information Architecture at the School of Visual Concepts. In 2017, they took a Memoir Writing course at Hugo House.