Marc Carlton

Marc Carlton is an experienced marketing professional with a strong background in digital marketing and business development. Currently serving as OEM Program Manager at J.D. Power since May 2021, Marc partners with Google and Meta to improve digital advertising practices and manages Honda's retail Digital Marketing Partners. Previous roles include Outsourced Marketing Director at Springbass Media LLC, where Marc developed innovative digital marketing strategies, and Director of Marketing Operations at AR Homes, focusing on consumer journey analysis and marketing measurement. At Lazydays, Marc acted as Digital Marketing Director overseeing agency relationships, and prior to that, served as Senior Digital Marketing Manager at Shift Digital, managing advertising programs and agency relationships for franchise operations. Marc holds a BS in Advertising/Marketing from Ferris State University.