Anastasiia Zolotueva

Anastasiia Zolotueva is a Global Marketing Specialist at JACOBS DOUWE EGBERTS, with a wealth of experience in product development, sustainability initiatives, and category management within the coffee industry. Since March 2021, responsibilities have included leading new product launches across over 50 countries, executing category development projects, and overseeing the coffee appliance category agenda. Anastasiia has also held roles as a Global Category Specialist for Drinks & Pads, and a Digital Content Specialist, contributing to strategic innovation projects and enhancing online brand presence. Prior experiences include digital marketing at Renae Zechner's Colour Lounge, project management at Media Research Family, and an internship at Gazprom Neft's Human Resources Department. Holding a Master's degree in Marketing from Vrije Universiteit Amsterdam and a Bachelor's degree in Management from the Higher School of Economics, Anastasiia combines strong marketing expertise with a solid academic foundation.