Serena Wang

Serena Wang currently serves as the Head of Brand Marketing and Digital at Jeep since January 2023 and has held the position of Brand Ambassador & Partnership Senior Manager at lululemon since December 2021. Prior experience includes leading the Leica Akademie (Digital & Marketing) at Leica Camera Greater China from August 2018 to December 2021, managing Trade Marketing and CRM for Estée Lauder Companies GmbH from February 2017 to July 2018, and working as the Marketing Event Manager at Villeroy & Boch from February 2012 to January 2017. Serena also held marketing roles at 科宝智慧医疗 (COBIO SMART HEALTHCARE) and 强生公司 (Johnson & Johnson) earlier in the career. Educational qualifications include an MBA from The University of Hong Kong, a Master of Arts degree in Art Market from Shanghai University, and a Bachelor’s degree in Mass Communication from Sichuan University.