António Serrano

António Serrano is an experienced professional with extensive involvement in various leadership roles across academia and industry. Currently, António serves as a Board Member at Andfjord Salmon AS and plays a key role on the Executive Committee of Jerónimo Martins while also holding the position of CEO at Jeronimo Martins Agro-Alimentar. António is a Full Professor at both Universidade de Évora and ISEG - Lisbon School of Economics & Management, in addition to being an Invited Full Professor at ISEG. With a rich background that includes serving on the Consulting Board of Forum para a Competitividade and a previous tenure as a Member of Portuguese Parliament, António's expertise spans business management, strategy, and information systems, supported by a solid educational foundation that includes advanced management and family business programs from prestigious universities such as Northwestern and IMD.