Mark Waterhouse

Mark Waterhouse is an accomplished professional with extensive experience in customer data management, marketing analytics, and strategic innovation. Currently serving as the General Manager Customer Data at Jet2.com and Jet2holidays since January 2016, Mark oversees the Single Customer View and Customer Data Platform, driving targeted marketing initiatives. Prior roles include Marketing Analytics Manager at Premier Farnell and various positions at Aviva plc, where significant contributions were made to customer analytics and marketing strategies. Earlier career experiences include Revenue Management Manager at GNER and Analyst at Yorkshire Electricity plc. Mark holds a BA (Hons) in Economics from Coventry University.