Annie Borah

Annie Borah possesses extensive experience in retail consulting and business insights, currently serving as Team Lead and Senior Business Insights Manager at jlb since March 2014. At jlb, an award-winning firm dedicated to aiding brands in achieving success at Target and beyond, Annie develops customized growth plans for both emerging and established consumer packaged goods (CPG) brands. Previous roles include Category Manager positions at Reckitt Benckiser, Jacobs Marketing, and Macy's, as well as an Associate Planner role at Macy's, where responsibility included managing a $21 million business in young men's denim. Annie began the career as a Business Analyst/Assistant Planner II at Marshall Fields after graduating from Concordia College in 2005.