Julia Haas

Julia Haas has over 16 years of experience in marketing and leadership roles. Currently, they are a Senior Director of Marketing at Johnson Health Tech North America, where they define the vision and direction for the Johnson Fitness and Wellness retail brand. Their responsibilities include strategic planning, marketing, and decision making to drive growth in new and existing markets.

Prior to this, Julia worked as Vice President, Accounts at Inte Q, where they represented the voice of the client and maintained executive-level client relationships. Julia provided strategic data solutions and marketing expertise to design and implement loyalty programs and customer engagement across multiple channels.

Julia also served as the Director of Marketing at Derse, overseeing all marketing disciplines and implementing strategies to increase sales. Their areas of focus included content marketing, marketing analytics, web optimization, and trade show leadership.

Before that, they worked as a Senior Marketing Strategist at bader rutter, demonstrating thought leadership in online and offline media, behavioral marketing, and analytics. Julia developed strategic and tactical plans based on clients' marketing objectives and shared industry trends and insights.

Julia's experience also includes roles at Kohl's Department Stores, where they led social marketing programs, managed digital strategy and planning, and developed seasonal marketing plans. Julia managed national media partnerships and executed promotions and partnerships with sports organizations.

Early in their career, Julia worked at The Mark Travel Corporation as an Assistant Manager of Promotions, where they planned and executed media promotions for Funjet Vacations, negotiated sponsorships, and integrated sales events.

Overall, Julia Haas has a proven track record of driving growth, developing and implementing strategic plans, and building strong client relationships.

Julia Haas obtained their Bachelor of Science (BS) degree in Marketing and Finance from the University of Wisconsin-Madison from 1997 to 2001. Additionally, they also received a BBA degree in Marketing and Finance during the same period from the same university.