Jaf Aguiar

Board Member & Technical Advisor at Qoala

Jaf Aguiar is an experienced SAP Commerce Solutions Architect currently working at Logista since October 2023, where responsibilities include designing and leading B2B e-commerce solutions for a major tobacco distributor in southern Europe. With a strong background in e-commerce solutions, Jaf co-founded Kupay in August 2021, a one-click checkout solution that significantly reduces cart abandonment and was later acquired by Qoala, where Jaf serves as a board member and technical advisor. Previous roles include serving as a senior SAP Commerce Consultant at T4S Advance, managing teams and implementing solutions for clients like NH Hotels, and as a partner at Meisters Solutions, overseeing large-scale SAP Commerce projects for notable clients. Jaf's early career involved software engineering positions at Rentcars.com and Rein Sistemas Waz, with a strong educational foundation from the University of Oxford in IT Systems Analysis and Design.

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