Juan Carlos Vich serves as the Chief Growth & Innovation Officer at Súmmum Hotel Group since May 2010, overseeing branded hotels, La Greppia Restaurants, NeuroHomes, and Seed Digital Ventures. As Managing Director and CEO of Neurohomes since June 2015, Vich has also taken on roles as a seed investor in multiple innovative companies, including BELENDER, Robopedics, Dermavision Solutions, and Qoala. Vich's previous experience includes founding and serving as Managing Director at Roiback, as well as holding positions as Digital Business Director and Managing Director at Hotusa Group. Vich has a strong educational background with degrees in Real Estate Management and Marketing from Esade and ESIC Business & Marketing School, along with an HND in Graphic Design and Multimedia from ESERP Business & Law School.
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