Laura Hardcastle

Laura Hardcastle is a seasoned marketing professional with extensive experience in digital performance and ecommerce marketing. Currently serving as a Senior Digital Performance Marketing Manager at JOSEPH since April 2022, Laura previously held senior roles at Dr. Barbara Sturm and Victoria Beckham, where strategic achievements in paid media and global search marketing were demonstrated. Earlier career highlights include a Global Ecommerce Marketing Manager position at Jimmy Choo, where initiatives in email marketing and CRM were developed. Laura's career began with foundational roles at Kurt Geiger, Browns Fashion, and various freelance positions in photography and videography, underscoring a strong background in content creation and digital strategy. Academic qualifications include a BA (Hons) in Photography from Nottingham Trent University, an MA in Image and Communication, and a Digital Marketing short course from Goldsmiths, University of London.