Journey
Olivia Reid serves as the Lead Strategist at Journey, focusing on AI and immersive experiences powered by generative and conversational AI. With a background in creative strategy and innovation, Olivia has held significant positions at Breeze Street Media as a Senior Creative Strategist and founder, providing consulting and managing an independent music catalog. Previous roles include Senior Creative Strategist at Skilled Creative, Director of Creative Strategy at Nvak Collective, and Series Writer and Podcast Host for Song Start on Spotify. Olivia Reid earned a Bachelor’s Degree from New York University’s Clive Davis Institute for Recorded Music, specializing in the Business of Entertainment, Media, and Technology.
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Journey
Today’s consumer constantly moves between the digital and physical, and expects brands to offer the best of both worlds, seamlessly combining them into a coherent customer journey. Our work achieves big outcomes for our clients; engaging the creator economy, designing unforgettable immersive destinations, and activating new generations of fans. Our practice consists of four core studios. PHYSICAL. Reimagining and building the future of spaces and places. IMMERSIVE. Creating customer experiences where the physical and digital worlds collide and combine. VIRTUAL. Building unforgettable experiences in every form of game-world. AI EXPERIENCE. Turbocharging organizations with AI-enabled customer experiences.