Amy Laine

Amy Laine is an accomplished marketing executive with extensive experience in leading marketing strategies, brand development, and experiential marketing. Currently serving as VP and Head of Merchant Marketing for Chase Media Solutions at JPMorganChase, Laine successfully launched the new commerce media network and continues to drive marketplace awareness and revenue. Previous roles include VP of Experiential Marketing at Talenthouse AG, where Laine facilitated the connection between creatives and brands, and Head of Events and Trade Marketing for IBM Watson Advertising. With a strong background in digital media from positions at Verizon and Hearst, Laine has consistently focused on innovation, strategic partnerships, and impactful community engagement initiatives. Laine's entrepreneurial spirit was evident as the founder of hyperlaine, a consultancy aimed at enhancing digital marketing for media companies. Laine holds a BA in Comparative Literature from San Diego State University.