Nikki Darden

Nikki Darden currently serves as the Chief Marketing Officer for Employee Experience at JPMorgan Chase & Co., a position held since January 2024. Prior to this role, Nikki Darden was with Citi from June 2018 to January 2024, where responsibilities included leading brand engagement and global integration, as well as driving diversity, equity, and inclusion initiatives within the marketing ecosystem. Earlier experiences include founding Global Gente, a platform for urban travelers, and various leadership roles at Citi focusing on global rewards, customer experience, and segment strategy. Nikki Darden’s career began at American Express, where significant contributions included the management of the Membership Rewards® program and customer retention strategies. Educational credentials feature a B.S. in Marketing from North Carolina Agricultural and Technical State University.