David Khairallah

David Khairallah is a seasoned professional with extensive experience in business expansion, digital marketing, and brand management. Currently serving as the Business Expansion Lead for the Caribbean, Central America & Pacific at JTI, David evaluates market opportunities and leads cross-functional teams to foster growth. Prior roles include Commercial Strategy & Digital Trade Marketing Manager for the Middle East, and Senior Brand Manager handling global flagship brands. David's career also encompasses partnerships in music marketing at CHBK Music and a sponsorship role at P.A.W NGO Lebanon. An educational background featuring a BBA in International Business from the American University of Beirut and advanced qualifications in Digital Business and Negotiations from prestigious institutions like INSEAD and Columbia Business School further bolsters David's capabilities in strategic engagement and market analysis.