Laura Valentina Arteaga Vargas serves as a Senior International Marketing Analyst at Juan Valdez Café, focusing on planning, developing, and executing marketing strategies to enhance the brand's presence in international markets. Previously, Laura held positions as an International Marketing Analyst and a Marketing & Communication Analyst at BNP Paribas, where responsibilities included supporting marketing strategies and communications. Academic achievements include a degree in Social Communication and a degree in Business Administration from Pontificia Universidad Javeriana, as well as a recent diploma in Marketing Strategy and Digital Analytics. Additionally, Laura contributed to increasing faculty news publications during tenure as a communication monitor at Javeriana University.
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